DAVID LAPLANT

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Gerd Schöller standing in front of a solar park

Case study

Unter Hochspannung – book campaign

Book by Gerd Schöller

Book trailer and three social reels for the publisher of “Unter Hochspannung – Schluss mit dem Gerede – so lösen wir Deutschlands Energiekrise”, the book by Gerd Schöller.

Starting point

Gerd Schöller, CEO of Schoenergie, wrote the book “Unter Hochspannung”. The publisher needed films to promote it.

The films

  • Unter HochspannungBook trailer · 2.39:1 · 1:00
    Gerd Schöller at solar parks and in the office, with aerial shots of wind and solar parks and the book.

Social clips

  • Reel 19:16 · 0:15
    Gerd Schöller in the office, holding the book.

  • Reel 29:16 · 0:15
    Gerd Schöller between solar panels, with a solar park and a wind turbine.

  • Reel 39:16 · 0:15
    Gerd Schöller in front of a solar park.

Stills

Gerd Schöller in front of a solar parkOffshore wind turbines in evening lightAerial view of a solar parkWind turbine above fogWind turbine above fieldsWind turbine rotor from above

Credits

  • Book: „Unter Hochspannung – Schluss mit dem Gerede – so lösen wir Deutschlands Energiekrise“, Gerd Schöller
  • On screen: Gerd Schöller (Geschäftsführer (CEO) Schoenergie)
  • Music: GEMA-free

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